Practice Area

Analytics

Data-driven decisions. Measure what matters.

2010
2024
1998
2005
2010
2015
2020
2026
Experience span
  • First Professional Experience: 2010
  • Most Recent Skill Expansion: 2024
  • Recent Focus: Privacy-first analytics and GA4 migration

You can't improve what you don't measure. I help businesses set up tracking, analyze data, and extract actionable insights.

From Google Analytics to custom dashboards, I ensure you have visibility into the metrics that drive your business forward.

My approach focuses on connecting data to decisions - not just collecting numbers, but understanding what they mean.

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